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Recent PIRC reports and publications.

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Framing Nature

Download Framing Nature Toolkit
Building on the work of Common Cause for Nature, the Framing Nature Toolkit concentrates on the practical application of communication tools in conservation.

Open Framing

Download How To Test Your Comms

How to Test Your Communications

PIRC & ILGA-E

March 8 2018

A resource to help you test your messages, designed for campaigners who have little or no experience with message testing.

Framing the Economy

Framing the Economy Report

Framing the Economy Report

NEON, NEF, FrameWorks Institute & PIRC

February 15 2018

Our Framing the Economy report outlines how the British public think about the economy and offers two new story strategies to bring about change.

Framing Equality

Framing Equality Toolkit

Framing Equality Toolkit

ILGA-Europe & PIRC

November 22 2017

How to frame for a more equal society: specifically, one in which lesbian, gay, bisexual, transgender, intersex, and other queer communities, can lead full, liberated lives, free from violence.

Common Cause

Food Values Report

Food Values Report

Jane Powell, Dr Sophie Wynne-Jones & PIRC

June 22 2015

1739 Downloads

This report explores how values inform the way food education is delivered in Wales and makes recommendations for food educationalists and practitioners.

Common Cause

Food Values Positioning Paper

Food Values Positioning Paper

Bec Sanderson

October 22 2014

3209 Downloads

What can values teach us about good food education? This positioning paper for the Organic Centre Wales kicks off a 9-month action research project to explore this question...

Framing Equality

Valuing Equality

Valuing Equality

PIRC

July 30 2014

2668 Downloads

This report explores how an understanding of values can provide a new perspective on the work of equality bodies in Europe. Research commissioned and supported by Equinet.

Framing Nature

Common Cause For Nature - Practitioners Guide
This guide offers practical recommendations for the conservation sector and others on how to ensure their work strengthens the values that motivate people to protect and enjoy nature.

Climate Comms

Climate Factsheets
Covering different aspects of climate science, the facsheets are a solid, reliable and concise guide for campaigners wishing to communicate climate science with accuracy and confidence.

Common Cause

Different Politics, Same Planet

Different Politics, Same Planet

ResPublica

December 13 2011

2706 Downloads

Different Politics, Same Planet: Values for Sustainable Development Beyond Left and Right argues that governments must lead a shift in values if we are to transition to a sustainable economy.

Advertising

Think Of Me As Evil - Opening The Ethical Debates In Advertising
This report examines the evidence that commercial advertising could exacerbate the social and environmental problems that we collectively confront.

Variable Outlook

Variable Outlook: The portrayal of renewable energy in the media
This report examines the coverage of renewable energy across four major British newspapers in July 2009 – the month that saw the release of the Government’s Renewable Energy Strategy.

Common Cause

The Common Cause Handbook
Common Cause handbook to summarise the relevant research on values and frames and its implications in a clear, concise and easily-digestible form.

The Green Investment Gap

The Green Investment Gap

The Green Investment Gap

Guy Shrubsole & Richard Hawkins

March 22 2011

162 Downloads

The Green Investment Gap

The Green Investment Gap
The first comprehensive audit of UK green investment.

Climate Comms

Communicating Climate Change To Mass Audiences

Communicating Climate Change To Mass Audiences

Climate Change Communication Advisory Group

September 15 2010

5952 Downloads

This report uses current academic research and practitioner-based expertise to best inform government and non-governmental climate change communications and engagement.

Past Work

Offshore Valuation
The first comprehensive valuation of the UK’s offshore renewable energy resource.

Past Work

Climate Safety
Climate Safety synthesises and communicates the latest climate science, analyses and critiques the UK’s existing climate targets and promotes a climate policy with risk management at its core.